Charm Guide

  • Anchor

    The anchor symbolises safety, security, confidence, hope, stability, good luck and consistent strength.

    It’s a reminder of one’s roots regardless of how far you move from your origins, and it’s a reminder to be proud of who you are.

  • Angel Wing

    Angel wings are a symbol of purity, courage, love, harmony and protection from our guardian angels and our lost loved ones.

    They can also be a symbol of success, aspiration and freedom.

  • Bow / Ribbon

    Bows represent femininity, purity and innocence.

    They are ancient symbols of strength, unions, loyalty and beauty.

    Bows are also symbolic of endless possibilities and infinite potential.

  • Bumble Bee

    The bumble bee symbolises community, teamwork, brightness and embracing your own personal power.

    It’s also an emblem of abundance, persistence, and fruitfulness.

  • Crown Chakra

    The crown chakra is all about spiritual connection, awakening and transformation.

    Our Crown Chakra inspires us to connect to the universe and our higher selves, taking us on a journey of spiritual awakening.

  • Elephant

    Elephants are considered to be a symbol of good luck, wisdom, fertility and protection.

    The elephant is also associated with the root chakra, charging through blockages and offering energies of protection, love, loyalty and quiet courage.

  • Evil Eye

    The Evil Eye is a curse from Greek culture that has been passed through many generations. It is believed that when someone is jealous of you, they can curse you with an 'evil glare' and send bad luck your way.

    So, the evil eye has become symbolic of protection from this curse.

  • Feather

    Feathers represent strength and growth, as well as hope and freedom.

    It is also a symbol of acknowledgment, that someone or something in the spirit world is looking out for you, keeping you safe and empowering you to whatever path you set upon.

  • Hamsa Hand

    The hamsa hand is an ancient Middle Eastern amulet symbolizing the Hand of God.

    In all faiths it is a protective sign. It has been said to bring its owner happiness, luck, health, and good fortune.

  • Horseshoe

    Horseshoes represent protection, good luck and even magic! They are believed to ward off evil spirits and protect you from harm.

    Traditionally they would have 7 nails - which is considered to be the luckiest number.

  • Key

    Keys have traditionally been used as a toast to life's milestones. It is symbolic of "unlocking doors" - i.e new opportunities.

    It is also considered to be a symbol of letting go, new beginnings, luck and love.

  • Lightning Bolt

    Lightning is associated with power, electricity, energy and speed - it's a symbol that brings a sense of momentum and positive energy into your life.

    The Celts considered lightning as a sacred sign. The Native Indians considered it to be a symbol of honesty, truth and morality.

  • Moon

    The moon represents powerful feminine energy. It signifies wisdom, intuition, birth, death, reincarnation and a spiritual connection.

    The moon also represents our deepest personal needs.

  • Palmistry Hand

    The Palmistry hand is symbolic of your future, your fate and your destiny. Our cute little charm includes an evil eye in the centre - to protect you from any harm on your destined path.

  • Shell

    Shells are associated with fertility and the goddess of love, Venus. But there’s also a more meditative side to the scallop, as its grooves can also be seen as representing many paths leading to one point such as searching for your purpose.

  • Star

    Stars are a large part of our history and current culture. They are a sacred and spiritual symbol for many religions all over the world.

    Stars are symbolic of divine guidance and protection, as well as positivity and enlightenment.

  • Starfish

    Did you know that starfish represent infinite divine love?

    The starfish spirit animal also represents your intuition, and how your instincts are usually right.

  • Swallow (Bird)

    Swallows and birds represent renewal, new beginnings, good news and abundance.

    The swallow bird also represents loyalty, love, romance and devotion as they are known to be monogamous during mating season.

  • Throat Chakra

    The throat chakra (also known as Vishuddha) is responsible for communication, self-expression, and the ability to speak your personal truth.

  • Turtle

    Turtles represent longevity, perseverance, patience, steadfastness, retreat, healing and tranquility.

    Turtles teach and remind us to keep going at our own pace with determination. As we all know - “Slow and stead wins the race”.

  • Venus (Female Symbol)

    The Venus symbol represents the female sex. Venus was a Roman goddess who symbolised fertility, love, beauty, desire and prosperity.

    In recent times it has been used more commonly to champion feminism and female empowerment.

  • Wishbone

    Why are Wishbones considered to be lucky?


    Apparently...ancient Romans believed that chicken bones held the power of good fortune. When two people pulled apart a wishbone, the person left with the larger piece got the good luck, or a wish granted!